Now that we’ve identified the key drivers and challenges, the next step is to define a set of principles to guide (but not dictate) the transformation of your business strategy and operating model. As your organization is one-of-a-kind, guiding, rather than dictating, is essential. Your path to transformation is unique, but these principles are not. Transformation is problem solving through creating organizational friction, which means a loss of capability and comfort. Your goal is to do this in a way that’s best for your people and circumstances.